Provocative Wine Brand Launches Ménage à Trois Decadence

“Ménage à Trois Decadence promises to be the portfolio’s most lavish, over-the-top Cabernet Sauvignon yet, and it delivers.” said Mark Dunlea, senior marketing director for Ménage à Trois wines. “Luxurious, rich and seductive, the seventeenth addition to the Ménage à Trois family aims to please.” Bold and boundless as the name suggests, full-bodied Ménage à Trois Decadence boasts uniquely rich, red berry flavors and aromas with a soft, round mouthfeel and a smooth, chocolatey finish.

Trinchero Family Estates Transitions to Clean Energy Across all Napa Facilities and Vineyards

ST. HELENA, Calif., July 19, 2017—Trinchero Family Estates (TFE) has transitioned all of its energy use to Deep Green 100% renewable energy across all of its facilities in Napa County, CA. The move by the organization to convert all electric power across all aspects of the business represents an important commitment to clean energy by the Napa Valley’s largest wine company. The size and scale of Trinchero’s operations and the investment required for the transition establish TFE as a leader in renewable energy among Napa Valley wineries.

Trinchero Family Estates Partners With Neyers Vineyards

Trinchero Family Estates (TFE) today announced a partnership with Neyers Vineyards. Neyers Vineyards was created in 1992 by Bruce and Barbara Neyers and produces esteemed, small-production wines from top appellations throughout Northern California. The partnership bolsters TFE’s steadily growing fine wine portfolio, and complements a pattern of investment across California vineyards and production facilities in recent years.

Trinchero Family Estates Congratulates Ziata Founder Karen Cakebread on Being Honored as Woman of the Year in Napa County

Today, Rep. Mike Thompson (CA-05) formally announced Karen Cakebread as this year’s Woman of the Year in Napa County. In February, Thompson accepted nominations from across the Fifth Congressional District for his annual awards honoring women who make an impact in our community. After careful consideration, Cakebread was selected for her work with the Napa Valley Vintners and her community service in the wake of the Valley Fire.

Napa Valley’s Trinchero Family Estates wins Community Philanthropy Award

Trinchero Family Estates supports improved health care access through its contributions to the new OLE health center, slated to open in 2018. In 2017, TFE matched its previous $1 million donation with another $1 million to help build the new center. OLE’s current location serves over 140 TFE employees.

Hopes End Wine Launches a Brand Fit for the Millennial Psyche

How does the millennial cope with the dashed hopes they’ve faced since the Great Recession? Hopes End is a new wine launching this week that taps into a psyche intrigued by the dark and mysterious, that craves escape from the mundane and wants to live for today.

Trinchero Family Estates Purchases Paso Robles Winery Facility

Trinchero Family Estates (TFE) today announced its purchase of the Five Rivers Winery facility in located in the Paso Robles AVA. TFE purchased the site from Fetzer Vineyards, who has owned it since 2000. The Five Rivers property totals 46 acres which includes 15 acres of vineyards planted to Petite Sirah and a winery facility that is over 90,000 square feet. Fetzer Vineyards is consolidating its operations at its corporate headquarters in Mendocino County.

Trinchero Family Estates purchases Mason Cellars, Pomelo Brand

Trinchero Family Estates today announced its acquisition of Mason Cellars, owners of Pomelo and Three Pears wines. President and COO Bob Torkelson commented, “We are delighted to bring Mason Cellars into our family, and in doing so add to the breadth and depth of our collection of brands. TFE remains committed to diversifying our portfolio in a way that supports our mission to be consumer-driven and consistently offer quality and value. The wines of Mason Cellars are unique and have demonstrated great success in the market, thus offering a significant addition to the ever-growing portfolio of premium and luxury wine at TFE.”

Kirsty Cringan joins Trinchero as Chief Financial Officer

Kirsty Cringan has joined Trinchero Family Estates (TFE) as Chief Financial Officer, replacing outgoing CFO Mark Smithers. After 21 successful years with the company, Smithers will transition into a new role at TFE working with the Trinchero family and shareholders on key corporate initiatives. He will scale back his day-to-day operations and assist with the CFO office’s transition. Bob Torkelson, TFE president and COO, said, “We are happy for Mark and his family as he moves on to the next phase of his career. In his 21 years at TFE, Mark was instrumental in developing our world-class finance team and providing valuable insight that helped us grow.”

Ménage à Trois launches GOLD Chardonnay

The wine brand widely credited with defining the premium red blend category has launched a new Chardonnay, Ménage à Trois GOLD ($12 SRP). An annual $2.4-billion-dollar category, Chardonnay is the largest varietal type in the United States, representing 16% of all wine sales and growing year after year*.